Mark de Grasse

los angeles, CA (USA)
Role(s):
Founder/Owner/Principal

My Mad Methods

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Location: Los Angeles
Industry: Internet
Year Founded: 2008
Number Employees: 1-10 people
Business Stage: Growth (not profitable)
Entity Type: Limited Liability Company
Description: My Mad Methods is the ultimate resource for unconventional fitness training. The company includes a comprehensive website, online community, published magazine, and independent DVD productions. Multiple revenue streams consisting of subscriptions, advertising, DVD wholesale and retail, apparel and equipment sales, and affiliate marketing, combined with the potential marketability of the website itself to larger companies involved with Mixed Martial Arts (such as TapOut or the UFC) makes My Mad Methods an ideal investment. In addition, the growth of the company over the last several years with zero investments exemplifies its potential. The following is a list of My Mad Methods assets and revenue streams and their current status (as of 8/17/2011): Website: (URL removed) (URL removed) is ranked #309,502 in the world according to the three-month Alexa traffic rankings. Visitors to the site view an average of 12.5 unique pages per day. Approximately 72% of visitors to the site come from the US, where it has attained a traffic rank of 58,555. (URL removed) is located in the US. Approximately 5% of visits to the site are referred by search engines. Online Community: (URL removed) The My Mad Methods Community is comprised of over 6,200 members and has a newsletter that goes out to over 9,000 recipients. Magazine: My Mad Methods Magazine The My Mad Methods Magazine publication has been in print since August 2010 and is distributed exclusively from (URL removed). With over 1,000 subscribers in 24 countries, the publication has an extremely loyal and enthusiastic following. Contributions are drawn from a list of three dozen highly qualified and influential coaches and trainers from the USA, Canada, and the UK. Additional advertisers are added each month, and now include the ATSCI Organization, MASS Suit, Big Back Grips, Bells of Steel, USAKL Organization, Brute Force Sandbags, ATI Innovations, and more. DVD Productions: My Mad Methods Productions My Mad Methods Productions has released three titles since the first release in December 2010, they include: Combat Kettlebell Systems Vol. 1 DVD, Shadow-Jitsu Bodyweight Training, and the Evolution Kettlebell Groundwork DVD. An additional kettlebell DVD has already been recorded and is currently being edited. A sandbag training is also being developed for production in October 2011.